What to Sell on Etsy: The Best Categories

What to Sell on Etsy: The Best Categories

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Are you thinking about starting a business on Etsy? Read this post first – learn what to sell on Etsy to make the most sales and build your business quickly.

I’ve been selling on Etsy for 10 years now and I’ve seen a lot of fads come and go. But, there has always been a few particular categories that have been popular since the beginning. Throughout the list below, I’ll share those with you, but before we get to that…let me ask you a question.

What do you want to sell on Etsy?

Seriously. You have to enjoy making what you’re selling. If you don’t like the product or the process of what you’re selling, then you’ll hate having your own business.

And what would be the point of that? The whole idea of starting a business on Etsy is to get out of the hated rat race of monotony, right? So, why create the same type of business of your own?

Instead, spend some time questioning yourself and what you want to get out of your Etsy business. Especially the 2 questions below…

What do you enjoy creating?

If you like to crochet or knit, consider selling headbands, hats, mittens, scarves, etc. Or if you’re really good at it, sell more intricate designs like sweaters, afghans and baby clothes. 

Like to doodle? Consider opening a stationery business (like mine!) or use your designs to make fun t-shirts, coffee mugs or even home décor.

What could you spend hours doing everyday?

Again, you have to love what you are doing! When you sell on Etsy, you are the designer, creator, maker, curator, secretary, receptionist, marketer, advertiser, boss and well, everything.

You are your Etsy business and you’ll wear a lot of hats. Make sure you really believe in your business because it will become your life.

Now, that you’ve figured out what you what to do, let’s see how you can fit your craft into the best categories on Etsy…

What to Sell on Etsy: The Best Categories


  • Announcements/Shower
  • Blankets
  • Clothes
  • Toys

Clothing & Accessories

  • Sweaters
  • Scarves
  • T-Shirts
  • Vintage

Craft Supplies

  • Jewelry making
  • Sewing supplies
  • Fabric cuts
  • Patterns

Home Décor

  • Coffee mugs
  • Pillows
  • Blankets/throws
  • Wall art/paintings
  • Decorations


  • Casual
  • Day-to-day
  • Elegant
  • Kids

Paper Goods

  • Greeting cards
  • Invitations
  • Stationery
  • Party decorations


  • Clothing
  • Posters/Prints
  • Music
  • Toys


  • Dresses/Veils
  • Decorations
  • Invitations
  • Gifts
  • Everything wedding

I hope these ideas help you decide what to sell on Etsy.

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What to Sell On Etsy: The Best Categories

What to Sell on Etsy: The BEST CategoriesWhat to Sell on Etsy: The BEST CategoriesWhat to Sell on Etsy: The BEST Categories

Read these posts for more tips on how to sell on Etsy:

How to Sell on Etsy: Opening Your First Shop

7 Ways to Promote Your Etsy Shop and Get More Sales

10 Things I’ve Learned After 10 Years on Etsy

Have a Spectacular Day!



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